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Yellowberry, The Original Brand for Girls ®

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The Perfect White Tee.

The one we didn't know we were looking for.

Instant Staple

$10 Bras are still here!
Take a peek before they're gone.

Shop The Willow Bra

Water the flowers every day.

Bottoms

NEW Daisy Cotton Underwear–Brand new 6 for $34 bundles.

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Our newest cotton sleep shorts are HERE!

We're in love.

Love the outdoors and nature.

Tops

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EXTRAS

Gift Card

Gift Card

from $10.00
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Love the outdoors and nature.

EXTRAS

Gift Card

Gift Card

from $10.00
girl jumping
Shop Sale

Seek and find a hug when you need one.

Meet Megan
Yellowberry's Founder & CEO and see how Yellowberry was started.

Take Girls Seriously
Our ideas are valid, our actions are true, and our capabilities should never be underestimated.

Our Photography
Whenever we photograph our products on one of our Berries, it is shown from the back. This is a pivotal part of our brand, find out why!

Campfires are rare; eat as many marshmallows as you can.

Our First Bras

Our Seamless Poppy Bra is sewn with extra soft, double layered, antimicrobial fabric. It offers great support as a training bra as well as for developing girls, teens, and tweens. Straps are convertible, straps are adjustable, and its quick-dry fabric is perfect for girls with skin sensitivities. Perfect everyday bra.
Poppy Seamless Bra
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Poppy Seamless Bra
$19.95
Snowflake / XS/S-10/12 Huckleberry / XS/S-10/12 Doe / XS/S-10/12 Fawn / XS/S-10/12 Bloom / XS/S-10/12 Black Starry Night / XS/S-10/12
Our Seamless Poppy Bra bundles of three (white and beige colors) is sewn with extra soft, double layered, antimicrobial fabric. It offers great support as a training bra as well as for developing girls, teens, and tweens. Straps are convertible, straps are adjustable, and its quick-dry fabric is perfect for girls with skin sensitivities. Perfect everyday bra.
Poppy Seamless Bra Bundle of Three
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Poppy Seamless Bra Bundle of Three
$49.95
Earth / XS/S -10/12 Punch / XS/S -10/12
Sale
Yellowberry Ladybug Bra. Softest first bra ever made. Best possible first bra for girls. Full coverage, convertible straps. All natural fabrics and fibers. Perfect fit, highest quality construction, design, and care. Great for sensitive skin.
Ladybug Bra
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Ladybug Bra
from $14.00
Marshmallow / XS Huckleberry / XS Mocha / XS Doe / XS Bubblegum / XS Fremont / XS Morning Mist / XS Raindrop / XS
Sale
Great Starter Ladybug Bra Bundle
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Great Starter Ladybug Bra Bundle
$58.95 $87.00
Summer / XS Doe / XS Marshmallow / XS Paint Brush / XS Mocha / XS
Our beloved Tink bra is our first-ever hybrid sports bra, and one of our most recognizable, signature styles. This bra was designed for girls to wear all day long at school, and not miss a beat for practice in the afternoon. No need to change, that's the beauty of the hybrid bras! It's like a two-in-one: everyday bra, AND full-support sports bra. Designed with an innovative open back, it's our newer take on the racerback style.
Tink Hybrid Sports Bra
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Tink Hybrid Sports Bra
$32.00
Snowflake / XS Bubblegum / XS Storm / XS Starry Night / XS Doe / XS
Sale
Great Starter Ladybug Bra Bundle
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Great Starter Ladybug Bra Bundle
$58.95 $87.00
Marshmallow / XS Summer / XS Paint Brush / XS Mocha / XS Doe / XS
Yellowberry Pipit First Training Bra. Super soft, all-natural cotton beginner bra. Supportive everyday bra with no underwires. High-quality, double-layered fabric. No padding. Designed for girls and daughters with sensitive skin. Machine wash, and dry. Best teenager bra for active girls, tweens, and teens. Based in Jackson Hole.
Pipit Bra
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Pipit Bra
$26.00
Snowflake / XS Wave / XS Ocean / XS Kit / XS Huckleberry / XS Mocha / XS Bubblegum / XS Beach Glass / XS
Yellowberry Pipit First Bra Bundle. Best-selling, super soft training bra for girls. Female founded, female owned company.
Pipit Bra Bundle of Three
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Pipit Bra Bundle of Three
$78.00
First Flowers / XS Multi / XS Summer Sky / XS Snowflake / XS Kit / XS
Pipit Bra Bundle of Three
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Pipit Bra Bundle of Three
$78.00
Multi / XS Summer Sky / XS Snowflake / XS Kit / XS First Flowers / XS
The Shell Camisole is our original for girls, by girls, premier tank top! Inspired by many girls who are not yet ready for a bra (or just want extra coverage), this cami features a built-in shelf bra making it an easy transition to the first bra. Overall, the Shell Cami is a snug, fitted tank designed with a suuuuper soft shelf bra. Great for girls with skin sensitivities as well due to the incredibly soft fabrics and features.
Shell Camisole
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Shell Camisole
$34.00
Blue Jay / XS Snowflake / XS Hot Pink / XS Soft Pink / XS Raindrop / XS Huckleberry / XS
Luna Bra
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Luna Bra
$36.00
Ocean / SM Storm / SM Snowflake / XS Beach Glass / XS Bubblegum / XS Doe / XS Mocha / XS Starry Night / SM Fawn / SM
Sale
Yellowberry Pipit First Training Bra. Super soft, all-natural cotton bra for girls. Best first bra. Made with antimicrobial, cotton, double-layered fabric. Offers full coverage for developing girls. Designed for girls and daughters with sensitive skin. High-quality materials, machine wash, and dry. Best training bra for active girls, tweens, and teens.
Pipit Bra
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Pipit Bra
from $16.99
Snowflake / XS Wave / XS Ocean / XS Kit / XS Huckleberry / XS Mocha / XS Bubblegum / XS Beach Glass / XS
NEW Tulip Seamless Bra Basic Collection
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NEW Tulip Seamless Bra Basic Collection
$18.95
Doe / XS/S Peony / XS/S Snowflake / XS/S Fremont / XS/S Huckleberry / XS/S Mocha / XS/S
NEW Tulip Seamless Bra Basic Collection
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NEW Tulip Seamless Bra Basic Collection
$18.95
Doe / XS/S Snowflake / XS/S Fremont / XS/S Peony / XS/S Huckleberry / XS/S Mocha / XS/S
Sale
NEW Tulip Seamless Bra 3PK Bundle Basics Collection
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NEW Tulip Seamless Bra 3PK Bundle Basics Collection
$34.95 $39.95
Sea / XS/S Snowflake / XS/S Doe / XS/S Mocha / XS/S
Sale
NEW Tulip Seamless Bra 3PK Bundle Basics Collection
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NEW Tulip Seamless Bra 3PK Bundle Basics Collection
$34.95 $39.95
Sea / XS/S Snowflake / XS/S Doe / XS/S Mocha / XS/S
Sale
BRAND NEW Sugar Seamless Racerback Bra 3PK Bundle
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BRAND NEW Sugar Seamless Racerback Bra 3PK Bundle
$15.00 $39.95
Doe / XS/8-10 Snowflake / XS/8-10 Sky / XS/8-10
ALL NEW Shell Camisole
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ALL NEW Shell Camisole
$34.00
Snowflake / XS Hot Pink / XS Soft Pink / XS Raindrop / XS Huckleberry / XS
Description

Below you will find the absolute best first bras for your daughter!

Yellowberry is the original by girls, for girls company that makes the absolute best first bras for girls. Our collection is made of the softest, most comfortable, full coverage and supportive styles available. Our products are unmatched with quality, care, and shipping experience. Every piece of product we make is filled with an extra boost of confident for your daughter to feel her most confident self every day.

(p.s. Here is a more comprehensive list of Tips For First Bra-Buying Parents) 

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